Emergency Management: Crisis Communications
Greene Street has a team of experienced External Affairs and Community Relations experts available to deploy to any Presidentially Declared Disaster Area. Our highly regarded team of communications experts are well versed in FEMA’s Public Assistance (PA), Individual Assistance (IA) and Mitigation programs. During a crisis, PA, IA and Mitigation contractors are often unaware of the political ramifications that arise directly after a national event. Let Greene Street support your company by providing a team of experienced disaster communications professionals to any disaster site to deal with these political waters. Our team of experts will work side by side with your contracting team and the FEMA ESF-15 officer so you can complete your mission assignment.
Our Crisis Experts: FEMA-appointed, ESF-15 Crisis Communication lead, congressional liaisons, national social media gurus, crisis tacticians, former broadcast reporters, former television producers.
'An ounce of prevention is worth a pound of cure.'
It’s inevitable, every major organization will be confronted with a crisis. The real question is, “Is your organization ready?” Being prepared for any incident prior to an event, and responding appropriately during and after one, will protect your organization’s image and reputation. Greene Street executives past experience includes over 40 FEMA national disasters, including Hurricane Katrina, Midwest Floods, California Wildfires, and multiple state-wide tornado declarations. Most recently, our team responded to the 2015 Amtrak 188 train derailment crisis.
ONE CALL AWAY
24-Hour On-Call Support
365 days a year, our senior leadership team is on-call to provide immediate assistance and strategic guidance on any incident affecting our clients. We even offer immediate crisis travel assistance to any location in the United States so we are with you every step of the way. The moment a high-level crisis arises, we turn on our emergency response unit. This service includes, but is not limited to, media phoners, press releases, media advisories, statements, web updates, social media intervention, press conferences and senior guidance.
Addressing Media Correctly the First Time
We can advise, prepare, and immediately execute a successful media plan for any controversial incident occurring in your organization. Our executives will tackle the issue head on and devise the right approach, the first time. Before you speak to the media, call our team and allow us to appropriately address your concerns. This service also includes emergency press conferences that require the organization’s leadership to address the public.
Pre-eminent Experts in Crisis Communications
Greene Street executives have extensive experience developing, educating and training some of the nation’s most seasoned communications specialists. Our employees have trained at FEMA’s Emergency Management Institute in Emmitsburg, Maryland and taught Crisis Management courses at FEMA disaster sites throughout the country.
TRAIN WITH THE BEST
Our executives have advised, trained and counseled some of the top CEO's in the country. Additionally, we have restructured communications offices and trained staff on all components of External Affairs (Media Relations, Research and Writing, Broadcast Operations, Community Relations, and Crisis Communications). We are available for an extensive communications overhaul or one to two-day training seminars (hands-on) to support your communications efforts. This training includes: message development, media camera presence, creating emergency messages, developing front page web messages, social media emergency messaging and developing internal/external documents, restricting strategies and rebranding.